Jeepneys are the poor-man’s transport in the Philippines, from Batanes to the National Capital Region (Manila) and down to Davao City, in Mindanao. Found only in the Philippines, the versatile, durable and colorful jeepney is truly a mestizo – half-local and half-foreign – reflective of the national character of this uniquely Asian country. Its engine is imported, mostly from Japan, as “surplus” (second-hand) material. However, its body or chassis is designed by artistic, Filipino autobuilders who adorn it with variegated images, bouncing psychedelic colors and eardrum-breaking sounds. An average jeepney can normally seat 20 adult passengers. But in the remote areas in the countryside where transport is scarce, the versatile jeepney is typically overloaded. Passengers often ride with non-human cargoes like farm produce, or even animals. Jeepneys began plying the streets of Manila after World War II, when U.S. soldiers left thousands of unserviceable jeeps. An entrepreneurial Caviteño named Leonardo Sarao saw in them a business opportunity for mass transport. He then remodelled the jeep to increase its functionality by extending the body to accommodate at least twice the number of passengers and by putting some railings at the back and top for extra passengers to cling to, and still leave some room for cargoes. When these GI jeeps ran out of supply, Sarao began importing surplus engines from Japan. Today, Sarao Motors proudly stands in Las Piñas City where the original jeepney is still being produced. However, competition has somewhat edged out Sarao as more jeepney factories and copycats have emerged, continually innovating and luring family buyers and transport operators alike.
